Google held its biggest event ever (so far) in Nigeria in July 2017. Its CEO, Sundar Pichai was present at this event where the company launched YouTube Go in Nigeria. The app was first rolled out in India in September 2016. It is a YouTube app built to be offline first and to work despite limited connectivity to the Internet. Indonesians welcomed the app in August 2017.
Here was how Johanna Wright [VP – Product Management, YouTube] described the app
3) It Works On Slow Internet Networks
YouTube Go works despite how slow your internet network is. Streaming is data-intensive hence the viewing experience is poor for slow internet networks. With this new app, you don’t have to watch the video if your internet won’t let you. You can save the low resolution version of the video and view it later. Internet speeds in Nigeria are among the slowest in Africa according to this chart. You no longer need to go fry eggs while your YouTube video buffers. Say goodbye to buffering.
4) It Is Social, Sharing Is Easier
YouTube Go allows you share videos with friends nearby. You do not necessarily need the internet to share the videos with your friends. You can share videos via blue-tooth. Clearly, if you can save the videos to your phone you don’t need data to share them. The app also features an homepage that shows you recommended videos to watch. Trending videos will also be displayed on this page.
Like every other app from Google, you can find YouTube Go in the Google Play store. Here is a great read on the potential impact of the new app on Nigeria’s telecoms industry. Click here and here to check out our interview with Teju Ajani [Head, Content & Partnerships – YouTube Nigeria]. Do let us know if you try out the ‘Go’ app.