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Tag Archives: Lagos

Dedicated To Digital Wants To Help Individuals & Businesses Succeed On Digital Platforms

Digital marketing, according to the Financial Times, is the marketing of products or services using digital channels to reach consumers. The key objective is to promote brands through various forms of digital media. Digital marketing has become a necessity for every business who wants to succeed in the 21st century. The Dedicated to Digital (D2D) event seeks to help individuals and businesses better understand how to make digital marketing work for them.

Faith History spoke with Liz Osho, Lead Strategist at SOME Solutions. SOME Solutions is the convener of Dedicated To Digital. Listen to the interview here.


Dedicated To Digital: What Is The Event About?

Dedicated to Digital is a one day digital marketing masterclass.

It has been put together by SOME Solutions a strategic communications company. Its clients include the South African tourism agency, Black Opal, Sweet Kiwi, Genevieve and a number of others.

The Dedicated to Digital 2017 edition held in Lagos, Nigeria with speakers like Bolanle Olukanni, Afua Osei and Sonia Irabor. Others include Gbenga Ayo-Dada, Jite Ovueraye and many more. Furthermore, speakers at the 2018 event held in Abuja were Charles Okpaleke, Olajide Okerayi and Erik Zara. Other speakers also at the event were Chioma Agwuegbo, Samiah Damilola Oyenkan- Ahmed, Yetunde Shorters and many more.


Why Dedicated To Digital?

Digital is the future and every business needs to learn how to make it work for them. The D2D event seeks to address the gap with digital marketing education. This gap is as a result of the fast paced nature of digital platforms. Additionally, the event targets owners of small and medium businesses and media managers within corporate bodies. It also targets young graduates and aspiring digital entrepreneurs.

The SOME team carefully chooses speakers for the event. The speakers are individuals who are digital mavens who are also executing successful digital strategies. The D2D event is a roadshow that will go from city to city. It has held in two cities in Nigeria and the next event will hold in Ghana, West Africa.


What Is The Curriculum For A Dedicated To Digital Event?

A number of topics are covered at the Dedicated to Digital event. Firstly, they include Building a Digital Network, Finding your Niche and Monetizing Content. Furthermore, some more topics include Growing & Protecting your Business Online and Building a Digital Team. Additionally, the event also treats topics like Starting Conversation through Story Telling and Content Strategy.

SME Social Media Tips: How to Create an Instagram Business Account

Instagram is an internet based app that allows you share photos either privately or publicly. It is available both in a mobile and desktop format. The app has become very attractive due to the number of monthly users which has grown to 700 million between 2010 when it was created and now. Creating an Instagram business account is one sure way of attracting prospective customers.

Why Instragram is Good for Business

There are many reasons why Instagram is good for business but here are the top four:

  1. Pictures can speak louder than words. Pictures can elicit emotions and get viewers to connect with your brand in a dynamic way.
  2. The app provides an opportunity to go viral through the re-posting function. As viewers share your pictures, they stand a chance of going viral thereby putting your brand in front of millions of potential customers.
  3. Internet users spend more time on Instagram than any other social media network besides Facebook according to this research by comScore.
  4. According to Shopify, visits that end with a purchase on Instagram will generate higher revenue than those of other social media platforms.

How to Switch Your Instagram Account to a Business Account

  1. If you want to convert your Instagram account to a business account, ensure you have the latest update. You also have to ensure your account is Public as private accounts cannot be switched to Business accounts.
  2. Open your app and go to your profile.
  3. Tap on the Settings icon at the top of your profile.
  4. Click on Switch to Business and select the Facebook page you want to associate your Instagram Business Account with.
  5. You will then be prompted to edit, keep or delete the contact information pulled from your Facebook page.
  6. Click on the ‘Done’ button and your account is all set up.

For more details about your Instagram Business Account, see here. If this article was helpful, then you would like Faith History’s interview with Julchit Dadi. Julchit is an Instagram expert, she spoke with Faith about best practices on the platform. You can go directly to the audio here


Featured image; Blogtrepreneur via Compfight CC

AccountingHub.ng Is Demystifying Book-keeping For Startups And Small Businesses

Chioma Ifeanyi-Eze founded AccountingHub.ng after she spent eleven years working as an Accountant in different organizations. She received several invitations from friends to help set-up accounting systems for businesses from ground up. Chioma finally decided to set-up shop to help startups get their numbers right. Her startup now provides professional and affordable accounting services to startups and small businesses.

She spoke with Faith History in this interview about her journey as an entrepreneur and her startup. The Founder considers herself an accountant and a techie. This dual personality (if you will) is what has culminated into AccountingHub.ng.


AccountingHub.ng: The Founder’s Entrepreneurial Journey

Chioma Ifeanyi-Eze recalls that she has always loved numbers from a young age. She fell in love with maths right from her primary school years. Her Dad was an Engineer who spent time teaching mathematics. Chioma later went on to get a Bachelor’s and Masters degree in Accounting.

After her education, she landed a job with PricewaterhouseCoopers one of the big four accounting firms. After some time, she moved around several industries including banking, investment, aviation, logistics, just to mention a few. She spent eleven years in the accounting functions of about nine different organizations. Chioma got her ‘aha moment’ during those years when she found out that accounting systems and processes were non-existent in many businesses. Passion meets opportunity? Yes please!


AccountingHub.ng: Passion Meets Opportunity On A Scale

The startup was founded out of her goal to scale her work of establishing accounting systems and functions in several organizations. Setting up AccountingHub.ng consequently enabled Chioma leap from helping eight businesses to working with hundreds of businesses. It essentially gave her more time to solve the accounting problems of several organizations.

The startup focuses on helping several businesses with book-keeping and accounting systems. It helps them get credible numbers without having to chase down an accountant. The startup also ensures proper accounting processes are in place in every business it engages. Many times wrong numbers or losses are a result of failed processes. Where they don’t exist, there is consequently bound to be confusion or like we say in Nigerian lingo, “mago-mago” or better still “wuru-wuru”.


Now Business Owners Can Take Their Accountant Everywhere They Go

No, we don’t mean an actual person. AccountingHub.ng provides cloud accounting services which implies that you can keep tabs on your numbers wherever you are. Startup founders and business owners can track inventory, sales etc. on the go without a need to call an accountant every second. The startup is a Certified Sage One Adviser. Sage One is an cloud accounting system which satisfies the book-keeping needs small businesses may have. AccountingHub.ng also works with other accounting systems, find a full list here.

Chioma and her team also automate accounting processes for startups so they always get their numbers right. Additionally, the startup provides training to in-house accountants. Furthermore, startups can get a free consultation from AccountingHub.ng. Organizations can also purchase services from its online shop. The startup also helps with financial projections, analysis and assumptions. Finally, AccountingHub.ng also assists businesses with filing their taxes.

You can listen to the full interview with Chioma Ifeanyi-Eze here or download it here. Do let us know what you think in the comments.


Tech Events In Lagos, November 2017: Events You Should Plan To Attend In The Coming Weeks

Are you looking to network and consequently take your business to the next level? Here is our list of Tech Events in Lagos, November 2017. You should definitely plan to attend these events. Just like the October edition, we have compiled these from major event platforms. Do ensure you also check back for the December edition.


Tech Events In Lagos, November 2017: Africa As A Platform

This is a tech conference that celebrates innovators across Africa that are using technology to confront the continent’s daring economic challenges. The organizers of this event are Q21 Solutions Limited and ADE Digital Media Limited. The theme of the conference is “Millennials, Machines and Money”. There will be panel discussions and also a chance for startups to receive seed funding. Learn more about the event and register here.


Tech Events In Lagos, November 2017: High Growth Africa Summit 2017

This is a two-day conference that teaches entrepreneurs how to build, scale and fund high growth businesses in Africa. Starta and Ingressive are the organizers of the event. The event will take  place on November 21 by 8:30am and November 22 by 9:00pm. It will feature speakers from the tech ecosystem and beyond. They include the following:

  • Oluyomi Ojo, Printivo
  • Yele Badamosi, Microtraction
  • Iyin Aboyeji, Flutterwave
  • Bankole Olufemi, Big Cabal Media
  • Lexi Novitske, Singularity Investment
  • and a host of others

The event is a PAID event. You can read more about the event and register here.

Tech Events In Lagos, November 2017: West Africa Convergence Conference 2017

This will hold on November 29, 2017. The organizer of the event is Knowhow Media and Market Intelligence International Ltd. The organizer is an ICT, research and media company. The event will hold at the Sheraton Hotel in Ikeja between 8:00am to 4:00pm. The major theme of the event is “The Future of Work”.  The event will highlight how work-spaces are changing and new careers born as a result of new technologies. Learn more about this event and register here.


Tech Events In Lagos, November 2017: Booking.Com & IamtheCODE Developer Hackathon

This is a developer hackathon by Booking.com and IamtheCODE. The Nigerian partner for the event is Chowberry Inc. The aim of the event by Booking.com is to recruit developers in Nigeria. Booking.com is an e-commerce company founded in the Netherlands. It helps travelers find a place to stay wherever they go through an aggregation of hotels, vacation homes etc.

The major highlight of the event is the iamtheCODE/Booking.com Challenge. Developers, Software Engineers etc. will work with the Booking.com API to develop a solution that will improve sustainable tourism in Nigeria. The event will hold on November 18 by 8:30am at the Lily Gate Hotel Conference Hall in Lekki Phase 1. Intending developers will have to apply by email. The event is free but you’ll need an invite to get in. There’s so much more you should know about, so quickly go here to see the full details.


Tech Events In Lagos, November 2017: AR/VR Meetup By IMISI 3D

Imisi 3D is organizing an Augmented Reality (AR)/Virtual Reality (VR) meetup on November 4. The purpose of the event is for AR/VR enthusiasts to network and learn from one another. It will hold at the Co-creation Hub by 11am. The event is a free one so go ahead and register here if this is for you.

Imisi 3D is a virtual reality creation lab whose mission is to grow a community of VR developers in Nigeria. Additionally, it will also develop VR-based solutions. Furthermore, it will also educate people about VR and help them engage with it.


Tech Events In Lagos, November 2017: Society and Technology Conference and Exhibition

The Institute for Work and Family Integration (IWFI) is organizing this event in collaboration with The Lagos Business School (LBS). It will hold on November 28 by 8:00am. The event will take place at the Oriental Hotel. There will be a discussion focusing on how technology trends will affect the family institution in the coming years. Participants will also learn how to use technology to succeed at work and on the family front.

In conclusion, the event is a free one but you will need to register here to attend.


Tech Events In Lagos, November 2017: Lagos Podcasting Meetup

This event is for Podcasters in the house. It will take place at Cafe Neo, 6 Agoro Adiyan street, Victoria Island. The event will discuss the state of podcasting, technology etc. Learn more about the event here. The organizers are two podcasters in Lagos.


Tech Events in Lagos, November 2017: A Deeper Dive Into Rust

This event is organized by  Rust enthusiasts. It will take place on November 4 by 11am at the Trade Depot. The address is 259, Etim Inyang Crescent, Victoria Island. Finally, learn more and register here.

Rust is a systems programming language sponsored by Mozilla Research. It is designed to be a “safe, concurrent, practical language”, supporting functional and imperative-procedural paradigms


Tech Events in Lagos, November 2017: Bridging the Gap between Technology & Offline Payments

This event holds on November 4 by 10am. Flutterwave and Africa’s Talking are the organizers of the event. Attendees will get a chance to network with developers from the Flutterwave and Africa’s Talking team. Additionally, there will be masterclasses on building payment solutions through USSD, SMS and Voice APIs. Furthermore, the event will also cover the topic; Introduction to Flutterwave and Africa’s Talking How to Build a Mobile Money Solution Payment through USSD.  You can get a ticket to the event here.

Tech Events In Lagos 2017: Events You Should Plan To Attend This October

Events are a great way to learn new things and network with people in the tech industry and most of all the business world in general. We have compiled a list of Tech Events in Lagos 2017, October edition, from some major events listing platforms.* Check out the events and make plans to attend. Do remember to check back  for November 2017 events.

Women of Paystack

The ladies at Paystack, one of Nigeria’s leading fintech companies, are the organizers of this event. It will feature Adia Sowho (Director of Digital Business at 9mobile) as a guest. The focus of the event is to discuss the different roles at a technology startup. Attendees will learn from women in diverse roles at technology startups. This is suitable for fresh graduates and people looking to switch roles. Every woman  can attend the event as it is open to everyone. It is however capped at 50 participants. You can find more information and register here. The event will hold on October 21. This is the first on our list of Tech Events in Lagos 2017, October edition. Keep reading for others.

Cyber Security Challenge Nigeria (CYSEC NG) 2017

This event is dubbed the largest offensive premier and hacking conference in Africa. Upgraded Era Solutions Limited is the organizer of this paid event. Its aim is to show the state of security from the hackers point of view. There will be a competition where each team will complete a series of challenges online. The winner will earn the title of Ultimate Champion. This event will hold on October 25 and is suitable for all Cyber Security enthusiasts. If you are one you should register here. You should also read our article on this women-led Cyber Security organization. Keep reading for the last from our list of tech events in Lagos 2017, October edition.


Future Leadership Conference 4.0

Sprinboard FLC is the organizer of this event. It is holding it in partnership with the Chartered Institute of Strategic Managers & Leaders (CISML). The event has Maya Famodu, one of the leaders within the tech ecosystem, as one of its speakers. Discussions will revolve around the gulf between strategy and leadership. Furthermore, the conference will address and attempt to propose solutions to the country’s multi-faceted challenges. There will be debates and presentations as regards contemporary research in economics, commerce, management etc. This conference will hold on October 21. Register and learn more here.

This is the last of our list of tech events in Lagos 2017, October edition. We will update the list as we learn about more events. Finally, do not hesitate to contact us if you learn of any events or want to add your event.


*We used EventBrite to compile this list of events.

Cover image; Linux Foundation via Compfight CC

Youtube for Nigeria| Everything Digital NG

Youtube for Nigeria| Everything Digital NG
Youtube for Nigeria| Everything Digital NG

Everything Digital Radio chats with Youtube Nigeria’s Teju Ajani.

Today’s Episode is for all of you video content creators. Here’s my question- do you currently have a youtube channel or are you perhaps thinking of creating one?

If you answered yes to either- then you’re in luck! Because we’ve got answers! Today on the show, we are joined by Teju Ajani, the Head of Content and Partnerships for YouTube NG. She’s a cutie and yes she’s actually feeling pretty chatty (which we loooove!) She chats with me about her background, plus her role (insert drool) at Youtube Nigeria and so much more stuff that I never knew about the Tube.

Okay maybe I did know a little bit already, seeing as my personal youtube channel is still in an abandoned sad state, I really needed this session with her. Fortunately she agreed to put me out of my misery and takes me on a deep dive into the Youtube Creators Studio- check out the interview here

Guys you definitely wouldn’t want to miss this episode for anything, especially if you weren’t able or (invited) to attend the recent 2-day intensive session of YouTube Nigeria for creators, the food was great – the company was awesome!!! I met so many youtubers it was exciting!

Go ahead-  do have a listen and don’t forget sharing is caring-  and of course feel free to drop your comments (or gripe about not being invited).  I know how you feel, I think.. okay I’ll stop rubbing it in now.

Catch you on your channel (if you have one) and drop me a line with your channel details in the comments section will ya?


Disruptive Africa Expo With Faith History

“Disruptive technology has the great capacity to make present companies/solutions more relevant or irrelevant in future” – Disruptive Africa Expo

David Alozie chats with Faith History about what exactly Disruptive Technology means for Nigerians and Lagosians in particular, plus why this event will be holding for the second consecutive year in a row.

The event is channelled at equipping both companies and individuals with essential tools to take on tomorrow’s technology innovations within and beyond Africa.

Meet some of the speakers below…

Disruptive Africa Expo With Faith History
Disruptive Africa Expo With Faith History
Michael Ipinyomi
Disruptive Africa Expo With Faith History
Melissa Menke
Disruptive Africa Expo With Faith History
John Oyekan
Disruptive Africa Expo With Faith History
Israel Ovirih
Disruptive Africa Expo With Faith History
Maarten Ectors

Save the date because this event is happening live on August 25th – 27th at Four Points by Sheraton Hotel in Lekki, Lagos Nigeria.  Click here to Register