There are a good number of startups focused on Fintech, HealthTech, Edtech etc. One group that is rare to find are those focused on the arts. One of such rare startups is Artyrama. It is a startup that is attempting to revolutionize how people observe and buy African art.
The global online art market continues to grow rapidly. It was worth $3.7 billion in 2016. Furthermore, the figures are expected to grow to about $9.14 billion in 2021. Artyrama is looking to tap into this market. Here’s a good read by Artsy on online global art sales.
Here Is What You Should Know About Lanre Fisher, Co-founder at Artyrama
Lanre Fisher’s parents were ardent collectors of beautiful art works. Consequently, he fell in love with art as a child. Furthermore, when the Founder began living alone, he started to interact with art on a deeper level. He also runs a business that works with Venture Capitalists and Private Equity firms looking to do business in Africa.
Lanre Fisher has a degree in Media and Communications. He has worked for a global publishing company in the past. He also worked in A&R (Artists & repertoire) for a global record company. These two roles were at the early stages of his career.
An Overview Of The Objectives Of Artyrama
Artyrama is an online art gallery that allows anyone in any part of the world access original artwork from Africa. The company is based out of Lagos, Nigeria. It has a solid relationships with Nigerian artists. Its vision is pan-African and its market is international. In conclusion, its goal is to make African art easily accessible.
The organization started off as a cultural bridge between Nigerians and those in the diaspora. Additionally, it also set its sights on presenting Nigeria’s cultural heritage to the international community. It hosts online exhibitions and auctions in order to achieve this goal. It sells paintings, photographs and sculptures. The artists who make these artworks are at the center of all Artyrama’s activities. The platform provides them the opportunity to showcase their talent.
There’s Something For Everyone On Artyrama
Artyrama provides free advisory services to people looking to buy art. This includes individuals and corporations looking to adorn their spaces with beautiful art pieces. Furthermore, the startup also helps individuals who are seeking to understand art. It caters to the needs of all art lovers, enthusiasts and buyers. The company can also help individuals identify fake artwork. It can also assist with valuation. In conclusion, it means there’s something for everyone.
In addition to the above, the startup’s goal is to increase awareness for interesting African artists and their work. Furthermore, its website users can find content on “how to frame an art work”. Another topic users can find is “the description of abstract painting” and many more topics. Additionally, as previously stated, the website hosts auctions. This is typically for art pieces from more established artists. The target market are people looking into art from an investment angle.